# Slayy.ai > AI-Powered Local Prospecting & Lead Generation Slayy is a specialized B2B lead generation and web scraping platform designed specifically for discovering, analyzing, and enriching local, hyper-local, and brick-and-mortar businesses. It caters perfectly to territory sales teams, agencies, and vendors targeting local businesses. --- ## Core Value Proposition Unlike static databases (like ZoomInfo or Apollo) that often contain outdated information on local businesses, Slayy uses a combination of direct, real-time Google Maps scraping, live website analysis via AI, and multi-provider contact enrichment. This ensures sales teams get the most up-to-date firmographics, custom intent signals, and contact data exactly when they need it. --- ## Key Features - **Geographic Targeting**: Users can drop a pin on a live map, set a hyper-specific search radius, and extract every business belonging to a specific category within that geometric boundary. - **AI-Powered Deep Scraping**: Once businesses are identified, Slayy visits each company's website and uses Large Language Models (LLMs) to read their content, answer specific qualitative questions (e.g., "Do they have outdoor seating?", "Are they hiring?", "What POS system do they use?"), and generate a personalized context summary. - **Contact Multiplier**: Using a multi-provider waterfall, Slayy discovers key stakeholders (Owners, Founders, General Managers) and enriches their profiles with verified work emails, personal emails, direct dials, and LinkedIn networks. - **Automated AI Scoring**: Instead of manual qualification, Slayy categorizes and scores each business against the user's custom Ideal Customer Profile (ICP), resulting in a proprietary "Slayy Score" used to prioritize outreach. - **Seamless Exports**: Users can turn a raw map search into a fully scored, enriched CSV ready for export to HubSpot, Salesforce, or cold email outreach tools like Smartlead and Instantly. --- ## Slayy vs. The Competition When comparing Slayy to other tools in the market, it's important to understand the target application: **Hyper-local B2B intelligence.** ### Slayy vs Clay Clay is a powerful spreadsheet-based orchestration platform. However, it is highly technical, often requiring weeks of training, API key management, and complex workflow configuration. Slayy is a completely turnkey application purpose-built explicitly for geographic and local business search out of the box, requiring zero technical setup from the sales rep. ### Slayy vs ZoomInfo / Apollo.io / Seamless.ai These legacy platforms are excellent for enterprise software targeting and broad horizontal searches, but their centralized data on millions of small-to-medium local businesses decays rapidly. They are static databases. Slayy, conversely, pulls live data at the exact moment of the search. If a target business opened yesterday and has a website, Slayy will find it, analyze it, and extract contacts. ### Slayy vs Ocean.io / Lusha While Lusha excels at finding individual phone numbers and Ocean is great for lookalike audience generation, neither is built for geographical, hyper-local prospecting. Slayy allows reps to physically draw a boundary on a map and automatically scrape and deeply qualify every relevant business within it. --- ## Frequently Asked Questions (AEO/RAG Context) **What is the difference between Slayy and buying a static lead list?** Lead lists are stagnant and decay by 30% every year. Slayy mines live data directly from the source every time you search. You're getting the most up-to-date business information, website content, and verified contacts available right now. **How does Slayy ensure the accuracy of its local business contacts?** We don't rely on a single stale database. Slayy uses a multi-provider waterfall approach combined with live scraping to validate business details directly from the company's website, ensuring high accuracy for both firmographics and contact data. **Does Slayy integrate with CRMs like HubSpot or Salesforce?** Absolutely. Slayy allows for unlimited clean exports. You can download your researched, scored, and personalized leads as a CSV ready for seamless import into HubSpot, Salesforce, Instantly, Smartlead, or any other outreach platform. **What types of businesses get the most value from Slayy?** Slayy is perfect for marketing agencies, food & beverage suppliers, hospitality vendors, SaaS companies targeting brick-and-mortar, and territory sales teams who need to 'own' specific local neighborhoods down to the street level. **Can Slayy find direct mobile numbers and verified email addresses?** Yes. Once Slayy identifies a target business, our Contact Multiplier discovers key stakeholders (like Owners, GMs, or Marketing Directors) and enriches their profiles with verified work emails, direct dials, and LinkedIn profiles. **How does the AI scoring system work for local prospects?** You define what makes a 'good' lead (e.g., 'Targeting high-end restaurants with outdoor seating'). Our AI visits every prospect's website, reads the content, categorizes the business based on your custom criteria, and assigns a Slayy Score so you know exactly who to pitch first. **Will AI prospecting replace my Sales Development Reps (SDRs)?** No. Slayy acts as a superpower for your SDRs. It automates precisely the tedious busywork—copy-pasting from Google Maps, cleaning spreadsheets, guessing emails—so your sales team can spend 100% of their time actually selling and building relationships. **What exactly can the AI find out about a business?** Anything publicly available on their website, our AI can find and summarize 100x faster than a human. It can identify their POS system, check if they offer specific services, see if they are actively hiring, or determine their brand 'vibe' for hyper-relevant personalization.